We will do the market research before opening the restaurant, of course, the research's precondition is that you have confirm all the project.
Food market demand
As the quality of life improves, tasting desserts is also a good life experience. Desserts are rich in variety, no matter which season, all are suitable to eat desserts. Therefore, for the dessert industry, there is no difference in the peak season and low season. There is a growing demand for desserts.
Consumption status
Because there are many kinds of desserts, of course, the grades are different. So, you need to understand the local consumption situation, so that you can price your dessert store.
Consumption ability and eating habits
For spending power and eating habits, you can do a question survey involving consumption, taste, variety, etc. You can use the internet or go to the street to actually consult every interested consumer. Through this questionnaire, you can understand the tastes of most consumers and the acceptable consumption power.
Peer competition
As for the situation of the competitors, as the title said, it is necessary to understand the operation of several relatively hot counterparts in the vicinity. You can pick a few key points: 11:00 to 1:00 on weekdays, and 10:00-4:00 on rest days. On weekdays, everyone is at work, usually when they are eating at noon. So during this time period, you can observe the distribution of the people going to the store, the number of people in the store, the time to the store, the flow of people, and so on.
Feasibility Analysis
According to the survey of the local dessert store market, if you have already determined the brand of the dessert store, you can know whether your dessert brand is suitable for the development needs of the market, and whether it can be liked by consumers. According to the local of the local dessert store market, if you have already determined the brand of the dessert store, you can know whether your dessert brand is suitable for the development needs of the market, and whether it can be liked by consumers.
